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The building is named Gweedore but the origin of its name is unknown. Gweedore is an Irish-speaking district and parish located on the Atlantic coast of County Donegal in the north-west of Ireland. Its population is only 4,065.
It was designed in what is now known as mid-century modern style.

Mid-century modern architecture was a twentieth-century architectural style characterized by clean lines, muted curves, a lack of ornamentation, large windows, interior design based in functionality, and open floor plans intent on making indoor and outdoor living spaces complement each other. Apartment building imitated this “open” concept in their floor plans.

Mid-century and Mid-century modern are often used interchangeably in the interior design world, however, there is a slight difference. Mid-century modern refers to the movement that became popular post World War Two in 1945, while Mid-century is a style that had developed earlier in the 1930s.

“Mid-century modern was about stripping away unnecessary ornament and really getting to the essence of a design gesture,” designer Jonathan Adler says. “That clarity of vision is innately more communicative and people love design that speaks to them. By stripping away the frills, the designer can communicate directly with the viewer, and communication is ultimately what good design is about.”

This style is making a nostalgic comeback in today’s design world.

Gweedor’s six storeys of red bricks and soft eau de nil coloured glass panels indicate a 1960s-70 provenance that is modest but important in its streetscape.

By Andrew Woodhouse

Heritage Solutions